PRSA of Southern Arizona IMPACT Awards Logo

Celebrating outstanding public relations, communications, and marketing professionals in Southern Arizona!

PRSA of Southern Arizona’s IMPACT Awards highlight exemplary professional skill, creativity and resourcefulness in public relations, communications, and marketing across Southern Arizona. Each year, IMPACT Award honorees represent the highest standards in programs and projects that successfully incorporate the four key elements of public relations: research, planning, execution, and evaluation.

2020 Event Update

We had hoped to celebrate our incredible IMPACT Award winners in person, but as PR professionals are well-aware, 2020 is all about flexibility and creativity – so we created an innovative and socially-distanced celebration like no other! Read more about our Personal Pop-Up Event boxes and view the full list of winners here.


The PRSA Southern Arizona Chapter has a long history of recognizing the outstanding efforts of public relations and communications projects across the region. For more than twenty years the Chapter’s annual awards program, originally named the PRimus Awards, has served as a platform for celebrating the accomplishments of professionals in our community.  

Since 2010 the program has been known as the IMPACT Awards, promoting not only excellence in the field of public relations, communications and marketing, but demonstrating the value these practices brings to communities and organizations alike.

In 2019, the IMPACT Awards expanded to include Special Awards which recognize the individual achievements of professionals in the field.